Las Vegas Event Entertainment Work

Gap Inc., a global fashion retail company, partnered with Stadium Dance to produce a custom convention opening performance for a national corporate event. Led by creative director Laura Goehring, the production featured original choreography and professional dance talent curated specifically for the brand. Designed to launch the Fall #GapMoves campaign, the performance established the creative tone for the event, engaging an audience of over 2,000 attendees at the Aria Convention Center. Stadium Dance delivered a fully integrated live performance aligned with brand identity, combining choreography, staging, and execution to energize the audience and set momentum for the program.

Corporate Event Entertainment

VIP executive awards ceremony entertainment for loanDepot at Four Seasons Las Vegas, featuring custom branded dance performances integrated throughout the gala program to celebrate company achievements, maintain audience engagement between presentations, and support the production flow for a 500-person corporate recognition event.

Conference Event Entertainment

Corporate conference general session opening entertainment for Quanta at Red Rock Resort in Las Vegas, featuring custom choreography, branded costumes, and digital display integration designed to energize a 1,200-person audience before keynote speakers and the main conference program began.

Convention Opening Performance

Convention opening performance for Gilead Sciences at Venetian Expo in Las Vegas, featuring flash-mob-style choreography, keynote speaker transition support, LED custom costumes, and professional dancers coordinated with the staging and production team to energize a 3,000-person conference audience before the main event program began.

Experiential marketing events often incorporate live entertainment to attract attention, encourage audience interaction, and support brand storytelling. Stadium Dance develops performance-driven brand activation work designed for high-traffic promotional environments. Full service framing lives on the brand activation entertainment and trade show entertainment service pages.

Brand Activation

Experiential marketing entertainment performance for Vibrant Health at Longevity Fest 2026 inside Venetian Expo, featuring custom brand-integrated professional performers designed to increase audience engagement, attract attendee attention, and encourage live interaction within an experiential activation environment attended by more than 8,000 guests.

Trade Show

CES trade show booth and exhibit floor activation performance for Consumer Electronics Show at Venetian Expo, where Stadium Dance created custom choreographed entertainment for the Roborock exhibit designed to integrate featured products, increase booth visibility, attract foot traffic across the exhibit floor, and encourage audience engagement within a crowded convention environment attended by more than 148,000 guests.

Product Launch

Corporate product reveal performance for Shark Tank live audition programming at the Venetian Resort Las Vegas, featuring custom choreography integrated with product launches, executive announcement moments, and viral marketing campaigns designed to create audience hype across live and digital channels during the 2025 and 2026 Shark Tank audition events.

International basketball arena entertainment production for USA Basketball at T-Mobile Arena, where Stadium Dance delivered choreographed dance crew performances integrated into official game presentation timing, sponsor activations, and fan engagement segments for exhibition games attended by more than 16,000 spectators and broadcast on national television.

Arena Halftime Entertainment

Arena halftime entertainment performance for the Las Vegas Aces at Michelob ULTRA Arena, featuring a high-energy hip-hop dance crew production designed for a live audience of more than 13,000 attendees during a WNBA game-day halftime presentation.

Game Day Activation Entertainment

NBA game-day entertainment performance for the NBA Cup at T-Mobile Arena, featuring live in-game dance crew performances and sponsor activation entertainment designed to engage an audience of more than 18,000 attendees during official NBA event programming.

Parade Act Large Audience Entertainment

Sports celebration parade entertainment production at Toshiba Plaza, featuring live sports-themed dance performances designed for a public audience of more than 10,000 attendees during a large-scale celebration event with choreographed entertainment integrated throughout the parade environment.